Plans, cultivates and executes on business development opportunities and/or activities associated with Baylor Medicine clinical service lines. Works as part of the business strategy and development team on new initiatives, supports existing programs and prioritizes marketing and communications efforts.
Becomes a subject matter expert on Baylor Medicine business products, processes and operations.
Identifies opportunities for the development and implementation of new products or new solutions to meet or exceed customer need.
Composes business development plans for Baylor Medicine to include primary objectives and ROI analysis.
Conducts market research, pricing, promotion, and sales.
Identifies prospective clients and members within target market and develops relationships.
Develops proposals and negotiates contractual terms as necessary to drive new business engagement.
Effectively manages client expectations and service standards.
Provides routine performance and progress reports to clients and internal stakeholders.
Introduces newly developed programs to corporate and community clients and partners.
Works closely with a cross-functional internal team and business partners to achieve primary objectives.
Manages departmental communications projects and serves as liaison with the offices of Graphics, Marketing, Communications and Community Outreach on design projects and publications.
Works on advertising opportunities and patient facing web and social media content.
Administers and maintains customer-relationship management (CRM) database.
Consults with department CRM users on troubleshooting and training.
Responsible for optimizing and maintaining CRM integrity.
Leads initiatives and/or special projects at the direction of the leadership team.
Provides departmental/center reports to leadership as needed.
Implements and manages clinical business development initiatives to maximize ROI.
Thoughtfully design sales/outreach programs and manage CRM/other tools.
Activates go-to-market and community/organization outreach plans.
Cultivates new business leads and support existing clients and customers.
Focus on market awareness and program recognition for all new and existing programs.
Optimizes current and grow strategic partnership and community alliances.
Two years of relevant experience.
Five years of relevant experience.
SalesForce CRM experience.
Baylor College of Medicine is an Equal Opportunity/Affirmative Action/Equal Access Employer.