Jobs

Marketing & Strategy Intern

Posted on: March 31, 2021 Apply Now
Philadelphia, PA Internship Expires June 29, 2021

Are you passionate about the ERT brand, marketing analytics, and creating game changing marketing campaigns? Are you looking for an internship experience that will immerse you in a fast-paced, innovative environment where you can make an impact? Do you want to deepen core marketing and analytical skills? If so, we want you to join us a Marketing & Strategy Intern!

ERT is a global data and technology company that minimizes uncertainty and risk in clinical trials so that our customers can move ahead with confidence. With more than 45 years of clinical and therapeutic experience, ERT balances knowledge of what works with a vision for what’s next, so it can adapt without compromising standards.

Role & Responsibilities

In addition to an assigned project, the internship includes educational, networking and social activities. Between project work and intern programming, you’ll get to touch every part of Marketing. At the end of the Summer, you’ll have the opportunity to showcase your final outcomes to a large audience of Marketing Leaders and Practitioners across the organization. This is a highly visible intern program with leadership exposure and mentorship throughout the summer.

Interns projects can span all areas of Marketing from Marketing Analytics, Product Marketing, Campaign Management, to Content Marketing and everything in between.

Projects may include:

  • Perform secondary research to document customer needs within assigned therapeutic areas or disease indications within clinical trials market that align with specific offerings of ERT lines of business

  • Collect and inventory competitors marketing collateral;

  • Document Features / Functions / Marketing Claims of new offerings by competitors

  • Campaign Deployment:

  • Design and Deploy a marketing campaign in support of a key initiative for an existing line of business

  • Compose copy for website, blog or social media post

  • Create roadmaps, channel mix strategy, execution and analysis for current and planned initiatives.

  • Able to incorporate learnings / optimize approach / and establish best practices for campaigns by either product line, by imitative type as needed across market segments / persona.

  • Map activities across buyer journey to assure coverage at all decision points / levers of choice to appropriately showcase ERT solutions and technology.

  • Developing customer targeting and social media strategies for ERT meetings & events

  • Competitive & market Research and analysis, including research, data tabulation, data visualization, recommendations / action steps

The duties and responsibilities listed in this job description represent the major responsibilities of the position. Other duties and responsibilities may be assigned, as required. ERT reserves the right to amend or change this job description to meet the needs of ERT. This job description and any attachments do not constitute or represent a contract.

Required Technical and Professional Expertise

Preferred Technical and Professional Expertise

  • Curious, Collegial, Capable

  • Basic knowledge of problem solving and analytical skills

  • Basic knowledge of social media and building online communities

  • Basic knowledge of user-experience and design skills

  • Basic knowledge of market research approaches and ability to summarize / present findings

  • Advanced Power Point, Google slides skills

  • Advanced Excel skills including data analysis Pivot table

  • Data visualization know how/ skills a plus

Qualifications and Education Requirements

  • Currently enrolled in an accredited University

  • Available for an internship in Spring semester & Summer 2021

  • Preferably MBA student completing first year studies, will consider College Senior for 2021-2022 school year

  • English: Fluent

Additional Notes

  • Applicants meeting requirements who are asked to interview will be requested to provide a recent writing sample related to a research project or initiative.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Hours: Full Time

External Company Name: eResearch Technology

External Company URL: www.ert.com

Street: 1818 Market Street

Apply Now