Marketing

Learn what you can do with this major by visiting our BBA Marketing Career Information page!

What does it mean to be a Social Media Coordinator?

Ashley is the Social Media Coordinator for University of Maryland Eastern Shore. Her job has two equally important functions: to monitor social media for mentions of the university and to publish engaging content for the school’s constituents. Whether updating students …

By Troy Hopkins
Troy Hopkins Director, Undergraduate Career Counseling
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Featured in the Field: Branding Strategist

Stacey is an associate at Innovation Protocol, a strategic brand development firm located in Los Angeles, CA. She and her team helps companies articulate their product portfolio and bring new products to market.

Want to learn more about Stacey? Watch …

By Troy Hopkins
Troy Hopkins Director, Undergraduate Career Counseling
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What Are Analytical Skills? Definition and Examples

Analytical skills help you assess information, problem-solve, and implement solutions at work. They’re one of the top soft skills employers are looking for; in the last year alone, 2.7 million job descriptions listed analytical skills as a requirement.

So, what …

By Zoe Kaplan - Forage
Forage
Showcase your skills. Find your career fit.
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Preparing for a Career Mixer

Bauer holds Pre-Recruiting / Internship Mixers before each Fall and Spring semester. In addition, many Bauer student organizations hold Mixers and Career Fairs throughout the semester.  Here are some tips to get you ready to make your best impression on employers …

By Troy Hopkins
Troy Hopkins Director, Undergraduate Career Counseling
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What does “dress for your day” mean?

When the pandemic shutdown happened in March 2020 and so many offices transitioned into 100% work from home, dress codes were not really on the radar. As long as it was “Zoom appropriate” on camera, no one seemed to care. …

By Troy Hopkins
Troy Hopkins Director, Undergraduate Career Counseling
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